Tuesday, June 19, 2012

Redneck Marketing

I have cause and reason to search for houses for sale in East Texas. In my internet search for homes I quickly discovered that the Realtors display a brief write up about the house, including some pictures.

One particular house stood out. First, the house was in my price range. It had the required number of bedrooms and baths. And, it had wood flooring. I like wood flooring. There were 25 pictures of the property.

Browsing through the pictures after reading the write up which stated the house was only about a mile from a boat ramp to the near by lake, I discovered some real marketing. If I’m lying, I’m dying, there were pictures of the boat ramp, a near by bait shop where you can buy live bait, and a shabby old restaurant that sells breakfast. In real estate, it’ location, location, location.

Next week, I’m driving over to see the house and go by the bait shop.

PMO
©2011

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